Showing posts with label power. Show all posts
Showing posts with label power. Show all posts

Friday, March 09, 2012

Hillside Horse Gets a Jockey...After 3000 Years, Thanks to Irish Bookmaker Prank



England's Uffington Horse is a 3000-year-old iconic carving into a chalky hillside. Was it designed by the ancient Celts as a sign to the gods, like some sort of equestrian crop circle? No one really knows. It's always been there, galloping freely across the vast clear hillsides.

Until this week, that is, when the local people woke up to find a jockey on the horse. and reins.

The amazing publicity stunt was pulled off by the Irish online gambling shop ("bookmaker") Paddy Power. We're in the final run-up to the Cheltenham Festival of National Hunt racing (steeplechasing, more or less, in US racing terms) and an annual prank was expected.

As you can see in the video, they didn't carve the soil, but rather used canvas to create the rider.

Paddy Power is known for its pranks and its controversial (and usually quite humorous) television commercials about gambling.

If you needed to end the week with a smile, this should do it.


© Fran Jurga and Hoofcare Publishing; Fran Jurga's Hoof Blog is a between-issues news service for subscribers to Hoofcare and Lameness Journal. Please, no use without permission. You only need to ask. This blog may be read online at the blog page, checked via RSS feed, or received via a digest-type email (requires signup in box at top right of blog page). To subscribe to Hoofcare and Lameness (the journal), please visit the main site, www.hoofcare.com, where many educational products and media related to equine lameness and hoof science can be found. Questions or problems with this blog? Send email to blog@hoofcare.com.  
Follow Hoofcare + Lameness on Twitter: @HoofcareJournal
Read this blog's headlines on the Hoofcare + Lameness Facebook Page
 
Disclosure of Material Connection: I have not received any direct compensation for writing this post. I have no material connection to the brands, products, or services that I have mentioned, other than Hoofcare Publishing. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: Guides Concerning the Use of Endorsements and Testimonials in Advertising.

Sunday, December 14, 2008

Ice Capades: New Englanders Are Still in the Dark Tonight


APTOPIX Ice Storm "IDYLLIC", originally uploaded by nike6.

Throughout New England, more than 600,000 households are still without power following Friday's horrific ice storm that laminated the landscape, sent trees crashing into homes and barns, closed roads, blocked driveways, damaged vehicles, and sent the normally hardy residents of New England into candlelit darkness in their cold, cold homes.

Sure, lots of resourceful people have generators and the old-fashioned types of wood stoves and fireplaces that still burn real wood. But all those who own horses and livestock are experiencing the double challenges of meeting their own needs as well as those of horses who may not have on their winter shoes with ice calks. Horses that should be turned out, but the paddocks look like a hockey rink. And the fences are electric, anyway. Horses that need water, but the pumps are electric too. Horses that need hay or grain, but the driveway is blocked and the feed store is closed, without a doubt.

For many people, a horse is the only way to get around. Tree branches still lie on top of cars and trucks and block driveways.

December is a busy month for the farriers around here. The show- and sport-horse customers want a final set of shoes before the horses leave for Florida or Aiken or Southern Pines. And the grin-and-bear-it stay-at-homes want to delay putting on expensive winter shoes for as long as possible. They gamble for another week, another month, especially this year with so many people losing jobs or having just taken a heavy hit on the stock and real estate markets. They remember hacking out throughout the winter on bare ground last year, the year it forgot to snow.

So far, I have only been able to speak with one farrier. Phones are out everywhere, and cell phone chargers dangle uselessly from dead outlets. Not so for one farrier: Tom Maker has 50 Morgan horses to take care of at the beautiful old Townshend Farm atop a hill in Bolton, Massachusetts. The town, which is about 30 miles west of Boston, has been shut down since 10:55 p.m. on Thursday night, the exact moment the power died. Law enforcement has all roads closed in the town: no one goes in, no one goes out.

Tom said that, even today, if you stared at a tree line in any direction for a minute or two, you'd see a treetop break off. He said that virtually all the trees had been topped off, as if a helicopter flew over and trimmed them. Falling limbs buried the fence lines...and became fences themselves.

Unfortunately, Tom said, his clever Morgans are learning that the juice to the fences is off. He has one generator to use at two houses, an apartment, and a big barn, in an attempt to keep all the water pipes and drains from freezing.

Another handicap is that we are approaching the shortest day of the year. It gets dark in New England just after 4 p.m. this time of year, and stays dark for about 15 hours.

"Maybe tomorrow," Tom said optimistically tonight from a candlelit farmhouse on an icy hillside.

It's a sentiment echoed from all over Massachusetts, New Hampshire, and Maine, although power company officials say it may be another week for some towns.

Thanks to the Associated Press for the beautiful photo. Click on this link to read a story about the widespread darkness that continues tonight here in New England.

You wouldn't believe how bright the stars are.