American Farrier's Association appoints Martha Jones new executive director to replace Beth Daniels

On June 18th, the American Farrier's Association (AFA) Board of Directors announced the selection of a new executive director for the association.

Jones will be stepping into the position held by Beth Daniels for the past five years.

Martha Jones will begin work in July.

Reached on Tuesday, Daniels reflected positively on her time with the American Farrier's Association and her work with the Board of Directors and officers; her departure is of her own volition and was planned out over a year to facilitate finding her replacement.

"I am comfortable with the knowledge that the association is stable and sound on all fronts. I have loved the job!" Daniels said emphatically. She added that she plans to "pursue other interests" from her home in North Carolina.

"The AFA is very excited to welcome Martha to our team," AFA President Travis Burns said on Tuesday. "We would also like to thank Beth for her five years of wonderful service. We would not be in a position to welcome/hire another executive director without her efforts.

"These five years have included great progress and growth within the AFA as a result of Beth's dedicated work. We are very thankful to her and want to wish her the best of luck in the future," Burns concluded.

AFA President Travis Burns

Martha comes to the AFA from a 14-year career in trade association management. Her past roles included serving as the Executive Vice President of the Associated Builders and Contractors (ABC) of Indiana/Kentucky and the Vice President of Operations at the Building Industry Association (BIA) of Greater Louisville.

As the Executive Vice President of ABC, Martha was responsible for overall business operations for an association of over 700 member businesses in the commercial and industrial construction industry. Following a relocation to the Louisville area, she then assumed the Vice President of Operations position at the BIA, an association of over 2,000 member companies and individuals in the residential and commercial construction sectors.

In both roles she was a staff liaison to the organizations' Boards of Directors and was responsible for volunteer management on both committees and task forces.

Departing Executive Director Beth Daniels

Martha graduated from Purdue University in 2000. She was raised in Carmel, Indiana, where her family owned Quarter horses and Arabians. Further, she developed an early love for Belgians. She now resides in Floyd County, Indiana with her husband and two stepsons.

“I could not be more excited to join the AFA team,” Martha said. “To be able to combine my love of horses with my career experience is a unique and special opportunity that I feel fortunate to have been offered.

"I look forward to helping grow and retain our membership, to continuing the great work that Beth and her team have done," she said.

Martha will officially assume her full duties in early July.

The American Farrier's Association is headquartered at the Kentucky Horse Park in Lexington, Kentucky. Learn more about the organization at www.americanfarriers.org.

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