Spielberg's War Horse Movie Television Commercial: Here Comes a Great Film!

It doesn't open in theaters until Christmas, but the television commercial is ready to roll. We all know Santa Claus is coming to town, but so is War Horse; Mr. Spielberg's epic story of what war looks like through the eyes of a horse opens on Christmas Day. Two tickets and a promise to buy the popcorn will make a great gift for anyone you know.

Back to the commercial: Hoof Blog readers will notice immediately that the horse is lame, which may 1) spur your interest in seeing the film, or 2) make you wonder how a horse trainer gets a sound horse to limp on command.

Click on the arrows at the lower right to watch the clip in full-screen mode. It's worth it.

The Hoof Blog will have much more information about War Horse as the launch approaches. the interest in the film is unearthing all sorts of information, images and film footage about hoofcare and farriers in World War I that the Hoof Blog is hoping to share.

Until then, as they say in the film: be brave!

 TO LEARN MORE

Put this amazing reference book at the top of your Christmas wish list!
Call to order 978 281 3222.

© Fran Jurga and Hoofcare Publishing; Fran Jurga's Hoof Blog is a between-issues news service for subscribers to Hoofcare and Lameness Journal. Please, no use without permission. You only need to ask. This blog may be read online at the blog page, checked via RSS feed, or received via a digest-type email (requires signup in box at top right of blog page). To subscribe to Hoofcare and Lameness (the journal), please visit the main site, www.hoofcare.com, where many educational products and media on equine lameness and hoof science can be found. Questions or problems with this blog? Send email: blog@hoofcare.com.  

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HOOF the Play: Barefoot Hoofcare Takes the Stage in London This Summer

Each year, planeloads of American tourists land at London's Heathrow Airport and head off on their pre-packaged tours of the London sights. A tour of the Tower, a peak at Buckingham Palace, a stare at Big Ben as he chimes the hour.

And in the evening, there's the obligatory tickets to the great theaters of London's West End, where plays like Phantom of the Opera got their starts. The theater district that brought us (for better or worse) Andrew Lloyd Weber, and where theater is...well....theatre. They even spell it differently. It's the real thing.

Tomorrow the Americans will board tour buses and head off to Stratford Upon Avon or Windsor Castle, but tonight, playbills clutched in hand, they settle in their sacred seats to the best London thespians have to offer. They've paid through the nose, so this better be good.

And this year it's...Hoof.

No. Not "Hair" but "Hoof".

The new play at the Lyric is described thusly: "A pony’s owner is growing up fast and TV has taken over from riding. When the remote control is unexpectedly dropped within hoof-reach, the horse’s lonely life takes a new tack. Her secret, night-time viewing reveals cowboy films and amazing adventures. She begins to realise she’s not just a dumb animal and a quest for a herd, humour and a life without shoes begins…"

The pony's story is enhanced with puppets, tap dancing hooves and nostalgic TV clips of Black Beauty and Champion the Wonder Horse.

That's right, barefoot hoofcare promoted from the stage in London.

Tap dancing without horseshoes might not have the same effect.

Note: there's also an improv theater company in Liverpool called Hoof! so this can be confusing!

If anyone has seen this play, please check in!