I have a feeling this will be my favorite commercial during the Super Bowl on Sunday. This is just a preview. Quigley is a French bulldog and he reminds me of an ad we ran in Hoofcare + Lameness years ago. Mustad's ad agency, Scott Inc. of Milwaukee, put red high-top Keds on a horse. It is possibly my all-time favorite hoof ad.
So far, I haven't seen any Super Bowl commercials with horses. But rumor is that the Budweiser Clydesdales are scheduled to have a brand new commercial, as has been the custom for many years.
If my sources are correct, this one from the Budweiser Super Bowl commercial archives should be a clue to what you'll see in the Clydesdale commercial this year:
I'm also partial to Coke-guzzling polar bears, who are a wholesome break amidst some ads of questionable taste (to me):
Has the Super Bowl gone to the dogs? It seems like most of the ads either feature dogs or are about cars. Volkswagen probably wins there, by combining cars and dogs in the same commercials. They are sticking with the Star Wars theme introduced last year, but even the galactic empire has gone to the dogs this year--and they can sing, too:
Audi has a terrific spoof on vampires, which you might not get if you aren't a Twilight fan.
Do you have a favorite that you've seen previewed? Are you as interested in the commercials as you are in the game? Share your favorites!
Watch a great preview of many of the Super Bowl commercials on Adweek's web site.
|I'd like to see Quigley in the Budweiser hitch...photo links to Adweek Magazine.|
© Fran Jurga and Hoofcare Publishing; Fran Jurga's Hoof Blog is a between-issues news service for subscribers to Hoofcare and Lameness Journal. Please, no use of content without permission. You only need to ask. This blog may be read online at the blog page, checked via RSS feed, or received via a digest-type email (requires signup in box at top right of blog page). To subscribe to Hoofcare and Lameness (the journal), please visit the main site, www.hoofcare.com, where many educational products and media related to equine lameness and hoof science can be found. Questions or problems with this blog? Send email to email@example.com.
Follow Hoofcare + Lameness on Twitter: @HoofcareJournal
Read this blog's headlines in your Facebook news feed when you "like" the Hoofcare + Lameness Facebook Page
Disclosure of Material Connection: I have not received any direct compensation for writing this post. I have no material connection to the brands, products, or services that I have mentioned, other than Hoofcare Publishing. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: Guides Concerning the Use of Endorsements and Testimonials in Advertising.