PETA vs the Budweiser Clydesdales: A match worthy of Super Bowl weekend

You might have heard that the Budweiser Clydesdales will be missing from your television screens at Super Bowl LVII this Sunday in Arizona. The St Louis brewer will not run its traditional, expensive, and hugely popular ad featuring America's favorite team. (Yes, a hitch of giant Clydesdales are more beloved than either the Chiefs or the Eagles will ever be.) 

But there will be a Budweiser Clydesdale commercial, you can be sure of that. It just might not be one that Budweiser wants America to see.

Budweiser Clydesdales "Lost Dog" Super Bowl Commercial: Stock Up on Beer and Tissues

Start your shopping list now. Whether host or guest at an annual Super Bowl party, you must be prepared with the universal classics your friends know and love: Nachos. Beer. Chicken wings. Chili. Maybe some more beer. That great dip that you spilled on the couch last year. (Oops!)

And don't forget to pick up a big box of tissues.

Tissues? You're going need them. And not to mop up the spilled dip. You've read this spoiler, it's too late: once the Budweiser Clydesdales' "Lost Dog" Super Bowl commercial hits the screen, there won't be a dry eye in the Man Cave.

Super Bowl in July? Watch a New Budweiser Clydesdale Commercial for FIFA World Cup Round of 16

This article has nothing to do with hooves, except for the fact that the Budweiser Clydesdales have big, heavy, famous ones.

By tonight, everyone will have seen this commercial, but here's a preview of what will surely make a delightful culture clash during ESPN's broadcast later today of the USA-Belgium match as the next level of FIFA World Cup competition begins for Team USA in Brazil.

Super Bowl Scoop: Hoof Boot Solves Budweiser Clydesdale Safety Concern

When you saw the new Budweiser Clydesdale commercial, was your first thought, "Why on earth would anyone ask a Clydesdale to canter on pavement?" Mine was. This actor was brave to stand in front of the horse as he approached. Notice the horse is barefoot. (photo courtesy of KC LaPierre)

You read it here first. But you're not going to read much. But here's something to talk about during half-time in the Super Bowl: the hoof connection to the Big Game. (You knew there'd be one!)

The Budweiser Clydesdales 2013 Super Bowl Commercial: Advance Showing of the 2013 Commercial on the Hoof Blog

This year's Budweiser Clydesdale commercial is quite a story. "Brotherhood" shares the bond of a trainer and his favorite horse.

Spoiler alert!

Have you been chewing your nails (or hooves)? Are you worried you might be running to the refrigerator or bathroom on Sunday night when the annual Budweiser Clydesdale commercial comes on the Super Bowl?

Fear no more, here it is: (go ahead, watch it in full screen mode)

Watch the Most Popular Super Bowl Commercials: Budweiser Clydesdales Dominated with Three Ads in 2009!

This was an impressive moment in the Budweiser Clydesdale "love" commercial this year.

Thanks to everyone who mentioned appreciation for the Super Bowl commercials last week. It looks like Hoof Blog readers are in tune with the national audience; the Budweiser Clydesdale ads took the first three places in viewer voting!

The actual videos of complete ads are not available until after the game, so here are the top three, for your instant recall anytime you need a dose of Fetch, Love or Clydesdale.

Thanks again to Budweiser for brightening up the Super Bowl and the added video they provided for Blog readers last weekend.

First place: "Fetch"


Second place: "Love"



Third place: "Clydesdale" ("Generations")



© Fran Jurga and Hoofcare Publishing. No use without permission. You only need to ask. Fran Jurga's Hoof Blog is a between-issues news service for subscribers to Hoofcare and Lameness Journal. This blog may be read online at the blog page, checked via RSS feed, or received via a digest-type email (requires signup in box at top right of blog page). To subscribe to Hoofcare and Lameness (the journal), please visit the main site, www.hoofcare.com, where many educational products and media related to equine lameness and hoof science can be found. Questions or problems with this blog? Send email to blog@hoofcare.com.